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The Benefits of Supply Chain Analytics for Company Revenue


Businesses have several difficulties with supply chain management (SCM), including a need for more transparency, production scheduling, and team synchronization. Intelligent data analytics are used by businesses in the manufacturing, retail, and fast-moving consumer goods (FMCG) industries to address these issues. Supply chain analytics is the phrase for this. Companies can use it to determine consumer preferences and forecast future product or service demand. Let's examine supply chain analytics in more detail.

Supply Chain Analytics: What Is It?

It alludes to the improvement of supply chain procedures through the application of big data analytics. Simply put, it refers to using various tools to analyze the data gathered during the SCM process and extract real-time insights to enhance logistics and the SCM environment.

Three main elements make up supply chain analytics: a software platform, data analytics, and data visualization. Data analytics makes it easier to get insightful market conclusions, whereas data visualization makes it possible to interpret insights through graphical depictions. A software platform or engine that records and analyzes supply chain transactions made by firms facilitates these two processes.

Examples of Supply Chain Analytics

  • Creating supply chain networks to assess the capability of the firm for production and supply.
  • Setting up the supply chain's product flow and the location of SCM facilities.
  • Inventory management through improved product transparency in sales and purchases.

Features of Supply Chain Analytics 

  • Analyze real-time data produced by various SCM technologies and stream it in real-time.
  • Evaluate consumer feedback from various digital media to enhance the scheduling and planning of inventory.
  • Organize and extract unstructured data from a variety of sources.
  • Eliminate siloed data, which is information that cross-functional teams inside a company cannot access, and let businesses find and fix problems.

The importance of analytics in supply chains

According to the notion that the SCM environment has a domino effect, each step in the SCM process is influenced by the one before it. As a result, businesses need real-time data insights to enhance the entire process.

  • Giving current inventory information makes planning and scheduling supply chain events easier.
  • Identify consumer patterns, manage resources, and anticipate consumer demand.
  • Allowing companies to track production materials and lowering procurement costs will improve the SCM process.
  • By delivering real-time data and boosting customer satisfaction, logistics can be improved.

What Your Business Can Achieve With Supply Chain Analytics?

  • Real-time data use has revolutionized company processes and enabled enormous growth. The following are the main benefits of applying data analytics in SCM:
  • Demand forecasting: It assists in determining client buying trends and forecasts future product demand in the market.
  • Inventory Visibility: By enabling companies to keep track of suppliers, such analytics improve transparency in inventory management.
  • Invoice reporting: It assists companies in analyzing and controlling supply chain expenses and interactions with various suppliers and clients.


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